New no/low webinar with Hugues le Marié, CEO of wine merchant chain Les Domaines qui montent, to discuss selection and distribution of dealcoholized wines.
Launch a dealcoholized and partially dealcoholized win is not so easy. It requires a clear marketing strategy with a wider perspective than the wine market.
WEBINAR: No/Low: a fad or a real underlying trend? Hortense Brière, partner at B&S Tech, and Juliette BORY, founder of the George agency, will give us their take on the latest figures and media buzz from the start of the year.